Being Authentic Doesn't Work For Me; And It's Not Working for You, Either

Being Authentic Doesn't Work For Me; And It's Not Working for You, Either

"Authentic leadership".

"I'm just being authentic with you."

"Her authentic style separates herself from all the others."

We hear the word authentic everywhere. And it doesn't work for me. Read more to discover what works better... for all of us. 

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